HEEJAI PARKGRAPHIC DESIGNER + CREATIVE TECHNOLOGIST
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Hi, I'm Heejai. I create interactive experiences where technology meets creativity, sparking new ideas like electricity.

ABOUT

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SELECTED WORK

01. GRAY AREA

02. SYNTHETIC COGNITION (W.I.P)

03. SPROUTS

04. DIGITAL MIRROR:
REFLECTIONS OF AI

05. USPS

06. TIME AND SPACE

PLAYGROUND

USPS

USPS is an independent agency of the U.S. federal government responsible for providing postal service. The new USPS identity system was inspired by the core keywords: fast, connect, deliver, contain, systematic, and safety. Also the new logo resonates with the organization's mission to provide fast, reliable, and secure delivery services, which are essential in shaping the future of mail delivery. The goal of the project is to create a USPS brand with an adaptable system that can be utilized across various brand applications, including logo, web, stationery, motion, and environmental contexts.

LOGO

LOGO ANIMATION

POSTERS

STATIONERY

SHIPPING MATERIALS

TRANSPORTATION

SPATIAL

WEBSITE

APP

AI POSTCARD GENERATOR

BRAND GUIDELINE

SPECIAL THANKS TO MING TAI AND SIMON JOHNSTON